E-Commerce Platform

🇳🇬 Nigeria

2025

Sakaslist App Redesign

E-Commerce Platform

🇳🇬 Nigeria

2025

Sakaslist App Redesign

E-Commerce Platform

🇳🇬 Nigeria

2025

Sakaslist App Redesign

Overview

Overview

Sakaslist is a platform connecting verified Artisans, Vendors, and Subscribers.

Sakaslist is a platform connecting verified Artisans, Vendors, and Subscribers.

The platform bridges the gap between local artisans, service providers, and consumers, fostering an inclusive marketplace that promotes creativity, partnership and entrepreneurship.

The platform bridges the gap between local artisans, service providers, and consumers, fostering an inclusive marketplace that promotes creativity, partnership and entrepreneurship.

User Types (3): Subscribers (Buyers), Artisans (Service Providers), Vendors (Product Sellers).


User Types (3): Subscribers (Buyers), Artisans (Service Providers), Vendors (Product Sellers).


🎯 My Role: Product Designer & Product Manager.

🎯 My Role: Product Designer & Product Manager.

  • Rebranded the Visual Identity of the product (Logo, typography, styling, etc).

  • Led end-to-end UX research, wireframing, and UI design

  • Defined product strategy, roadmap, and MVP scope

  • Managed sprints, timelines, and stakeholder communication

  • Built reusable design system and Figma prototypes

  • Translated user insights into clear, testable product features

  • Synced regularly with developers and iterated designs based on technical feedback

  • Rebranded the Visual Identity of the product (Logo, typography, styling, etc).

  • Led end-to-end UX research, wireframing, and UI design

  • Defined product strategy, roadmap, and MVP scope

  • Managed sprints, timelines, and stakeholder communication

  • Built reusable design system and Figma prototypes

  • Translated user insights into clear, testable product features

  • Synced regularly with developers and iterated designs based on technical feedback

Tools Used

Tools Used

Tools Used

FIGMA

FIGMA

FIGMA

User Interface Design

User Interface Design

User Interface Design

Photoshop

Photoshop

Photoshop

Vector Based Design

Vector Based Design

Vector Based Design

Problem

Problem

Problem

Unclear Onboarding: Users didn’t understand how to navigate or complete tasks due to confusing flows.

Unclear Onboarding: Users didn’t understand how to navigate or complete tasks due to confusing flows.

Unclear Onboarding: Users didn’t understand how to navigate or complete tasks due to confusing flows.

Low Retention: The original app had high drop-off rates because it lacked personalized experiences for different user roles.

Low Retention: The original app had high drop-off rates because it lacked personalized experiences for different user roles.

Low Retention: The original app had high drop-off rates because it lacked personalized experiences for different user roles.

Lack of Trust: Artisans and vendors weren’t verified, leading to low buyer confidence.

Lack of Trust: Artisans and vendors weren’t verified, leading to low buyer confidence.

Lack of Trust: Artisans and vendors weren’t verified, leading to low buyer confidence.

Poor Role Definition: Subscribers, artisans, and vendors all shared the same interface

- creating frustration and unmet needs.

Poor Role Definition: Subscribers, artisans, and vendors all shared the same interface

- creating frustration and unmet needs.

Poor Role Definition: Subscribers, artisans, and vendors all shared the same interface

- creating frustration and unmet needs.

Listing & Delivery Gaps: Vendors found it difficult to list and manage products, while users couldn’t track service status effectively.

Listing & Delivery Gaps: Vendors found it difficult to list and manage products, while users couldn’t track service status effectively.

Listing & Delivery Gaps: Vendors found it difficult to list and manage products, while users couldn’t track service status effectively.

Stakeholder Concern: The existing experience was underperforming, prompting stakeholders to request a full redesign of the app from scratch.

Stakeholder Concern: The existing experience was underperforming, prompting stakeholders to request a full redesign of the app from scratch.

Stakeholder Concern: The existing experience was underperforming, prompting stakeholders to request a full redesign of the app from scratch.

Solution

Solution

Solution

Role-Specific Dashboards: Each user (Subscriber, Artisan, Vendor) gets a unique flow tailored to their needs and tasks.

Role-Specific Dashboards: Each user (Subscriber, Artisan, Vendor) gets a unique flow tailored to their needs and tasks.

Role-Specific Dashboards: Each user (Subscriber, Artisan, Vendor) gets a unique flow tailored to their needs and tasks.

Verified Profiles: Introduced profile verification for artisans and vendors to build trust and transparency.

Verified Profiles: Introduced profile verification for artisans and vendors to build trust and transparency.

Verified Profiles: Introduced profile verification for artisans and vendors to build trust and transparency.

Guided Onboarding: Simplified onboarding with contextual tooltips and guided steps to reduce confusion.

Guided Onboarding: Simplified onboarding with contextual tooltips and guided steps to reduce confusion.

Guided Onboarding: Simplified onboarding with contextual tooltips and guided steps to reduce confusion.

Mobile-First UI: Clean, modern design optimized for usability and speed on mobile devices.

Mobile-First UI: Clean, modern design optimized for usability and speed on mobile devices.

Mobile-First UI: Clean, modern design optimized for usability and speed on mobile devices.

Real-Time Notifications: Users receive instant updates on requests, orders, and delivery progress.

Real-Time Notifications: Users receive instant updates on requests, orders, and delivery progress.

Real-Time Notifications: Users receive instant updates on requests, orders, and delivery progress.

Easy Listings & Orders: Streamlined product/service listing with visual previews and status management tools.

Easy Listings & Orders: Streamlined product/service listing with visual previews and status management tools.

Easy Listings & Orders: Streamlined product/service listing with visual previews and status management tools.

Design Process

Design Process

Design Process

Userflow

Userflow

Userflow

Former App Interface

Former App Interface

Former App Interface

New Branding

New Branding

New Branding

Logo

Logo

Logo

Colors

Colors

Colors

Typography

Typography

Typography

High Fidelity Designs

High Fidelity Designs

High Fidelity Designs

Onboarding & Verification

Onboarding & Verification

Onboarding & Verification

Artisans screens (Service Providers)

Artisans screens (Service Providers)

Artisans screens (Service Providers)

Thank You

Thank You

Thank You

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